LSP has partnered with Smirnoff to launch a series of events in the DC area previewing Smirnoff’s new Master of the Mix television series, which will host multiple DJ stints in cities around the world to determine the ultimate Mix Master. The programmed, hosted by Grammy nominated producer/DJ, Just Blaze, and DJ Kid Capri, will pit the globe’s leading spinners against each other in head-to-head contests.
LSP will be hosting preview events in the DC area at some of the hottest spots in the city and will be utilizing a customized CityLife digital card as a VIP pass to the events. Last week's viewing party was at Lux and was a huge success.There will be a limited amount of downloadable digital cards available from www.citylifecard.com for each event. The promo code to download the card will be circulated through social networks, e-blast, and online media. Below is the link to this Wednesday's viewing party at Jin.
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